Google Business Profile Optimization & Management for Attorneys

Turn Your Google Profile into a Powerful, Consistent Source of Local Clients – Guaranteed.

The Problem. The Solution. What We Do Pricing

THE PROBLEM.

**Is Your GBP Working For You or Against You?**

When potential clients search for legal help near them, Google is usually the first place they look. The Google local pack and Google Maps results are prime real estate, offering immediate visibility and driving high-intent actions like calls and direction requests. But simply having a Google Business Profile isn’t enough; it needs to be fully optimized and actively managed to compete and attract those crucial local leads.

Our Google Local Jumpstart package is designed to get your law firm the essential visibility it needs on the world’s most used search platform, ensuring you’re found by clients actively searching for legal help in your area. It’s your fast-track to appearing prominently on Google.

The Problem: Not Ranking in Google’s Crucial Local Results

Many law firms, especially those in smaller or medium markets, miss out on potential clients because their Google Business Profile (GBP) isn’t optimized to rank in the local pack or Google Maps. Common challenges include:

GBP listing is incomplete, inaccurate, or outdated.
Incorrect or insufficient categories are selected.
Lack of a consistent review strategy specifically for Google.
Not utilizing valuable GBP features like Google Posts or Q&A.
Competitors with better-optimized profiles appearing higher in local search results.
Wasting potential leads that could come directly from the GBP listing itself.

THE SOLUTION.

our Fast Track to Foundational Google Visibility

The Google Local Jumpstart is our essential package focused solely on optimizing and managing your law firm’s presence on Google. It’s the critical first step to improving your local search visibility and attracting clients who use Google Maps and local search. This package is designed for law firms who need to ensure their primary local search presence on Google is correct, optimized, and actively managed without immediately investing in a full Local SEO strategy across all platforms.

Showcase Your 5 Star Reputation

Customer reviews are vital for boosting rankings and conversions. We’ll equip you with a strategy and resources to request reviews from every client. Plus, we’ll manage all responses and help you address any negative reviews.

Solidify Your Expertise In Your Niche

We’ll create engaging Google Business Posts and optimize your Google Business Profile with relevant images to boost your online visibility.

Show Your Potential Clients You Are Active and Engaged

We’ll actively engage with potential clients by answering questions and addressing comments on your Google Business Profile. Our team will use information from your website to provide informative and helpful responses.

WHAT WE DO.

Our Expert GBP Optimization & Management Service for Attorneys

Our Google Local Jumpstart package includes everything required to get your firm noticed and chosen by clients on Google. It’s focused on maximizing the performance of your primary Google Business Profile listing:

Full Google Business Profile Optimization

Comprehensive initial setup and optimization of all relevant fields (categories, services, description, hours, service areas) using target keywords for local search.

Ongoing Google Profile Management

We manage updates, holiday hours, and ensure your profile information remains accurate over time. (NAP Consistency – focused on Google)

Custom Weekly Google Posts

We create and schedule engaging Google Posts to keep your profile active and informative. Our team will leverage your website’s content to provide informative and helpful answers.

Keyword Strategy & Implementation

We perform Keyword Research specific to your practice areas and location, integrating relevant terms naturally throughout your profile content.

GBP Photo & Video Uploads

We advise on and manage your Photos and Videos, ensuring high-quality, relevant visuals that build trust. We will optimize your images with relevant keywords, ensuring they appear in Google search results.

Google Review Strategy & Automated Requests

Our review management tool seamlessly integrates with your existing systems to automate review requests, making it easier to gather positive client feedback and boost your online reputation.

Reputation Management & Review Widgets

We actively monitor and help manage Google Reviews (drafting professional, ethical responses for your approval) and the Q&A Section. Our tool makes it easy to embed Google Reviews and generate shareable links to encourage more reviews.

Ongoing Monitoring & Maintenance

We conduct daily checks for suggested edits, weekly performance reviews, and monthly strategic analysis using GBP Insights. We’ll actively engage with your potential clients by responding to questions and comments on your GBP.

GBP Performance Reporting

We will send you the important engagement metrics and we’ll alert you whenever anything is needed to help boost your ranking quickly, though we aim to be as independent as possible, allowing you to concentrate on what you do best.

PLANS & PRICING.

law Firm Google My Business Management Pricing

Google Local Jumpstart Pricing

Get your essential Google Business Profile optimization and management handled by experts for a clear monthly investment. It includes maintaining accurate business information, responding to reviews, posting photos and content, and leveraging insights to enhance online visibility and customer engagement.

Full Google Business Profile Optimization
Ongoing Google Profile Management
Custom weekly Google Posts
Google Review Strategy & Automation
Google Review Response
GBP Photo & Video Uploads
GBP Q&A Management
Google Review Schema Implementation
Monthly Google Insights Report
Dedicated GBP Account Manager

$500/month

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*Includes management for 1 Firm Location’s Google Business Profile. (Note: Attorney-specific profiles on Google or management of other platforms are not included in this package.)

Have Multiple Locations?

Whether your firm has 5 profiles or 500, we offer a seamless solution to take on the time-consuming tasks necessary to effectively manage and promote each of your Google Business Profiles. We offer multi-location discounts.

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our guide.

Want to Understand the Entire Process? Access Our Ultimate Guide!

We believe in transparency and empowering attorneys with knowledge. That’s why we’ve created The Ultimate Google Business Profile Guide & Checklist for Attorneys. This comprehensive resource, available free on our website, details the exact step-by-step processes we use for optimization.

It covers everything from foundational setup to advanced strategies and ongoing maintenance routines. Whether you want to deepen your own understanding or see the blueprint behind our service, it’s an invaluable resource.

View the Ultimate GBP Guide & Checklist

FAQS.

What To Expect With Our Law Firm Google Listing Optimization Service

The Google Local Jumpstart focuses exclusively on optimizing and managing your law firm’s presence on Google Business Profile and Google reviews. Our other packages, Comprehensive Local Authority and Local Growth Accelerator, include these Google services plus additional components like multi-site reputation management, comprehensive citation building, and broader Local SEO factors for complete local dominance.

We work with all types of law firms, including boutique firms, mid-sized practices, and large, multi-specialty firms. Our experience spans across various areas of law, including corporate, family, criminal, intellectual property, real estate, personal injury, and more. We’re equipped to support the unique needs of any legal practice, regardless of size or specialty.

We implement a strategy to automate review requests sent to your satisfied clients via email or text, specifically directing them to leave a review on your Google Business Profile. This makes the process easy for your clients and helps you consistently gather new Google reviews.

While optimization is immediate, improvements in rankings can take time. You may see initial changes in visibility within a few weeks, but significant improvements in local pack rankings typically take several months, depending on competition and other Local SEO factors. This package focuses on getting your GBP optimized to influence those rankings.

We operate on a month-to-month basis, meaning no contracts or long-term commitments are required. However, many of our law firm clients have partnered with us for years, trusting us to consistently deliver results!

Before each month or billing cycle begins, we’ll send you all posts for approval. We’ll review and apply any feedback you provide, and once finalized, we’ll schedule each post to go live over the course of the month. To maintain timely updates to your profile, we request content approvals within 30 days. Your account manager will follow up, and if we don’t receive a response within that timeframe, we’ll go ahead and publish posts, products, services, descriptions, and Q&A to your profile. You’re always welcome to request changes, even after the content is live.

Yes, although the GBP pricing is per location.

Managing multiple Google Business Profiles can be challenging, especially for law firms with more than one location. Whether your firm has 5 profiles or 500, we offer a seamless solution to take on the time-consuming tasks necessary to effectively manage and promote each of your Google Business Profiles.

Ready to Dominate Local Search & Attract More Clients?

Stop letting potential cases slip away due to an underperforming Google profile. Choose the path that’s right for your firm.

Get Started with Managed Optimization

Ready to have experts handle everything for you? Let’s discuss your firm’s specific needs and how our $500/month service (with guarantee) can drive growth.

Book a Discovery Call to Get Started

Get Personalized Feedback First

Want expert eyes on your profile before committing? Book our Free, No-Obligation GBP Audit. We’ll analyze your profile, identify opportunities, and provide actionable recommendations.

Schedule Your Free GBP Audit

Explore the Full DIY Roadmap

Prefer to dive deeper into the ‘how-to’ first? Access our comprehensive guide and downloadable resources.

View the Ultimate GBP Optimization Guide

Take control of the conversation on Google. Take action today!

Trusted By Attorneys Nationwide

About Thunderhead Marketing

Thunderhead Marketing is a dedicated digital marketing agency specializing in helping attorneys and law firms achieve measurable growth online. Our team possesses deep expertise in local SEO, Google Business Profile optimization, and comprehensive digital strategies tailored to the unique needs of the legal profession. We are committed to transparency, results, and becoming a trusted partner in your firm’s success. Learn more about us at https://www.thunderheadmarketing.com/about-us/.

Meet Our GBP Team

Celeste gonzalez schooley

GBP Manager

Jeremy schooley

GBP Manager

Kim spangler

Content Manager

Ready to Grow Your Business?

Whether you have no website or a website that needs a boost in search engine rankings, WE CAN HELP!

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